New Re-Brand and Re-Launch of Hunters Point Kennel

If you take a good look into the analytics of Hunters Point Kennel at any time over the past decade, you’d be surprised.

In that time period, the brand and business itself have become popular enough to warrant around 1000 searches each month for their puppies.  This on top of ranking for basically anything and everything pointing labs on Google/Bing has resulted in one heck of a case study. 

The end result is demand, which means it’s not often they even have puppies available.  And for good reason, they have some of the strongest blood lines around which makes their pointing lab puppies for sale extremely sought after.

So how does this happen?

Well, it starts with a pro-active owner, and that gentleman is Justin McGill.  Since he took over as owner of the kennel, he’s grown it leaps and bounds, especially through his online visibility.

The key is not to have a website with a lot of traffic as much as the RIGHT traffic.  The primary visitors are seeking out the finest pointing lab puppies around, and there’s plenty to learn at HPK.  Besides the obvious of any breeder website, which is the current litters available, they have in-depth information about both the mother and father of their puppies.

Statistically speaking, their bounce rate is one of the lowest we have seen here at Flyway Media, as well as length of visit and return rates.

This means people are researching, looking, reading, etc. into the next addition of their family.  And HPK, we feel, is doing it right.  And yes, we may be a bit biased. :-)

Fact of the matter, is we put this much attention to detail for all of our clients here at Flyway Media.  We want our clients to be successful, which means we’re successful.  Sounds corny, but it’s a simple recipe we have here with our marketing.

If you’d like to learn more about how we can help your business, feel free to reach out for a short consultation.  Our goal is to understand how your business functions, drives new business, and how we can bridge that gap.  That is how successful companies use their online marketing efforts.

Learn more today.